Implementing a Call To Action

bargain 455990 640'A call to action' or CTA is probably one of the most overlooked, yet easily implemented methods of marketing. You've continually seen calls to action over and over again in almost everything that is presented to you. Here are a few examples of calls to action:

  • Buy Now!
  • Call us Today
  • Read More
  • Act Now!
  • Let's do it!
  • Talk to us
  • Contact us Today
  • Get a free <widget> today!
  • Give it a try for FREE
  • Be Awesome!
  • Only 30 left, Hurry!

Alternately, you can make the user unconsciously wait for the CTA by saying (and we are quoting the late Billy Mays), "But wait, there's more!" Making, or even letting, the users hunt down to find a way to contact you or to move forward with a purchase or inquiry is unfathomable and should never occur. Ever.

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Say it with Pictures - Correctly

Kristen prepares Joanne's hair for coloring

You've written the blog. You've cited references. You've shown examples. It's been proofread by your staff and you're ready to post it. Awesome!

Stop. One thing you failed to mention was whether you posted photos.

The average article or blog post should contain at least three photos, one of which should be a 'grappling hook graphic' that explains the general idea of your blog. For instance, let's assume you're a hair salon that just blogged about how to "ready" your hair before coming in for a coloring. This is a great topic for an article, but there's one thing you need to remember - very few people are going to read your text. Very few.

Regardless of how eloquently your words are written, the general public will basically ignore it. Unless....

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Digital Signage & Billboards by CaddisArt, Inc.

All About Digital Signage at your Business

Digital-Signage-by-CaddisArt-IncWhat is digital signage? 
It could be as simple as a cheap computer hooked to a Wal-Mart television for under $1000. This means of entertaining your guests and waiting room visitor is a sure fire way to pass along any message you want. 

Can I maintain the digital signage myself?  
Yes! We can make it very easy for you to update your digital signage by using an app on your phone or computer. Update daily, weekly or not at all. Want to interact with your visitors? Let them tweet directly to your screen! 

Can I go across multiple locations? 
Sure can! Late at night the machines will even backup the content of your signage while you're sleeping! Once we configure one machine, the rest is easy - just replicate the machines and viola! 

Can I play videos and display news at the same time?
Absolutely! The possibilities of what you can do with the digital signage platform is endless! Play photos, videos, blog articles, social media, maps, and even company directories. 

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Monitoring Your Business Growth for Free

moneygraph caddisartWith so many digital media outlets these days, how can you possibly keep on top of where your growth is measuring up?

Computers are smart - you all know that, but what you may not know is that servers and computers are tracking your growth - even if you didn't ask for it. This is to your advantage! Let's take a peek into some different ways you can monitor your growth.

Your Website
Although this may differ depending on your hosting account, most servers will monitor the traffic of your website. If not, there are ways around it.

Our first choice is to use

Click here for more...

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Who are you people?

Hey guys, what's the story?

CaddisArt, Inc. was officially formed in late 1998 after successfully opening a photography studio in Atco, New Jersey. We are a team of professionals who like to work for our clients providing new ideas, resolutions and solutions that help them become successful and to prosper. More...

jeff druceSteve SmithRobert Blandat

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Services by CaddisArt

  • What We Do +

    CaddisArt, Inc. has many talents, most of which you'll find here in our extended services listing. Click here to see them. Read More
  • Social Media Planning +

    Social media planning and implementation
  • Hardware & Installation +

    Procurement of Servers, digitial signage displays, audio equipment and more
  • CaddisArt Services Listing +

    Here's just a few things we can do to help your business in an over-saturated and highly competitive market: Marketing Read More
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Digital Signage

What is digital signage and how can I affordably advertise within my business? Click here for more.